Posts Tagged ‘insight’

An insight is like a refrigerator

  • Posted on 11/07/2011 by Nick

I’ve just finished reading ‘Hegarty on Advertising – Turning Intelligence into Magic’. Glad I did because… a) The hard back version is big, heavy I didn’t like carrying it around (I walk about an hour a day packing in a laptop, headphones, drive, mp3 player and 1kg of magazines and other stuff I never knew [...]

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