A multinational consumer goods company
To gain insights into people’s daily routines and cleaning habits in-home.
The study observed laundry, home cleaning, degreasing, cooking and dishwashing. The team made sense of some of the cultural factors at play such as religious beliefs, cultural norms, and role of gender and family expectations.
Concepts to support new product development work in each of the above categories. Feedback from the testing of prototypes in people’s homes to support new design direction.
How do people manage fever in rapidly developing countries?
What are the needs of early stage IoT companies designing for smart homes?
What are the purchasing needs of SME businesses?
What is the impact of multiple sclerosis on mobility?
How do people buying new cars go about their purchase?
Why do some patients choose not to fully report symptoms?
What are the challenges for people living with bipolar and schizophrenia?
What relationship do homeless young adults have with their health?
How do we engage COPD patients so they can choose to have a more positive outlook?
We want to immerse our leadership into the world of Crohn’s patients
How are people affected by APKD?
We want a 360 fully immersive view of the patient experience
We want to raise awareness of the importance of early diagnoses for a rare disease
What are people's relationships with water in Townships in South Africa?
What does 'clean' mean to people living in rural and urban Indonesia?
How can low cost technology support learning in the world’s poorest regions?